November 2026 edition

AI Hotel Index · Santorini

100 questions a UK traveller would ask about Santorini, asked in ChatGPT and Google AI Mode: 200 answers. The table shows how often each 4 and 5 star hotel was named.

UKDE

Hotels in the index

256

4 and 5 star, Santorini

Ever named

131

named in at least one of 200 answers

Top 3 share of mentions

12.1%

Grace Hotel Santorini, One Of One Santorini, Iconic Santorini

Hotel websites cited

20%

of ChatGPT explicit sources

#Hotel · UK travellersScoreDetails

Precise ranks only above a score of 10. First choice: share of answers where the hotel was named first. ChatGPT and AI Mode: answers out of 100 each. General discovery: named in x of the 40 destination-level questions.

Who AI reads to decide

ChatGPT explicit citations, UK travellers. 80 of 100 ChatGPT answers listed sources. Share of those sources by domain type.

  • Hotel websites20%
  • Booking2%
  • TripAdvisor8%
  • Expedia2%
  • Other review sites0%
  • Other68%

Where Google AI looks

Google AI Mode source type, UK travellers. What backed the hotel mentions across 100 AI Mode answers.

  • Business Profile cards55%
  • Web pages17%
  • Other Google cards28%

A complete Business Profile is the surface AI Mode reads most for Santorini hotels.

Other destinations in Greece

Athens178 hotelsHeraklion226 hotelsChania155 hotelsRethymno125 hotelsElounda70 hotelsRhodes198 hotelsKos102 hotelsCorfu103 hotelsZakynthos146 hotelsMykonos189 hotelsHalkidiki137 hotels

How this was measured

Score is the share of answers in which the hotel is named. Citations are counted from ChatGPT's explicit source list only, and from Business Profile cards vs web pages in Google AI Mode. Precise ranks are shown above a score of 10; below that hotels are grouped in bands. Universe: 4 and 5 star hotels by official classification, Google star class as fallback.

Read the numbers as directional. AI answers are stable in the short term: asked again within the hour, an engine names the same leading hotels. From our observations they change over time, including the leading choices, and which hotels an engine includes or leaves out is the engine's doing, not ours.

Full methodology Free to cite with attributionComments and corrections: cosmin@tharro.io

Where next

Methodology

How the index is measured

The 100 questions, engines, scoring and the universe rule.

Open

Index

All countries and destinations

Find any hotel in the index by name, or browse by destination.

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Research

The Mediterranean Pulse

Demand and capacity readings for Greece and its neighbours.

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