Tharro Research Β· The Mediterranean Pulse

Where Mediterranean demand is actually going

A recurring reading of the whole region on one frame: where the airlines put their seats, who actually came, what travellers search for, and what AI assistants recommend. The instruments the industry used to see demand have gone dark β€” this is the instrument panel we built to replace them.

Free to cite and reuse with attribution.

8

destinations: Spain, Italy, Turkey, Greece, Portugal, Croatia, Cyprus, Malta

285.7M

scheduled airline seats in the 2026 summer season, by corridor and month

20+

data sources feeding the arrivals record

4

surfaces read against each other: schedules, arrivals, search, AI answers

Current edition

Reading 1 Β· August 2026

The board: airline capacity vs tourist arrivals, all eight destinations on one page

The instrument panel of Mediterranean tourism: the airline schedule and the arrivals record for the whole region, on one page, in a shape that repeats every edition so the columns stay comparable across time.

8 destinations285.7M seats165 corridors
Read it14 min read

More readings

Coming next in the Pulse

Next

The search reading β€” what happened to Mediterranean search demand, and why it stopped predicting arrivals.

Then

The AI reading β€” the machine's map of the Mediterranean, and why it differs from the money's map.

September edition

The board refreshed with the first autumn data β€” the October bet begins to get scored.

The next edition lands when the data does.

Get the next edition